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Chapter 4: Stakeholder & Communication
Stakeholders are the "Why" behind every "What." In the 2026 PMP exam, success isn't just delivering a product; it's delivering Value that stakeholders accept and support.
👂 The Engagement Cycle
Moving people from "Unaware" to "Leads."
4.1 Stakeholder Analysis
Power/Interest grids, the Salience Model, and finding the "Hidden" stakeholders.
Map the Landscape →4.2 Comm. Planning
Push vs. Pull, feedback loops, and global asynchronous communication.
Plan the Message →4.3 Active Engagement
Building trust, managing difficult expectations, and the Assessment Matrix.
Drive Support →4.4 Negotiation
Interest-based negotiation and techniques for consensus-driven decisions.
Reach Agreement →2026 Mindset: Influence without Authority
You cannot "order" a stakeholder to like your project. You must earn it.
- Inclusion: Proactively inviting the quiet voices to speak.
- Transparency: Sharing bad news early to build trust.
- Empathy: Understanding that "Resistance" is usually just "Fear of the Unknown."